Are you looking for great ways to increase and grow your business? Look no further, PROMOTIONAL ITEMS are the perfect marketing tool to use. Products like imprinted pens, embroideried caps, custom imprinted t-shirts, recycled or ecofriendly shopping or grocery bags, travel coffee mugs just to name a few are perfect promotional items to help you grow your business.
With so many items to pick from, how do you know which item to pick? Here are a few questions that Gold-Mark Promotions uses to help yuo pick the perfect promotional item.
1) Know Your business - What do you do, or what product do you sell? Will a recycled shopping bag work for you, or is a business card magnet better?
2) Who is your target audience? College students, lawyers, or top executives? What are their demographics, and more importantly, how will they use their new promotional item?
3) Will the end recipient really use what you are giving them? Will they appreciate or use what you're giving them? Or will they throw it out or put it in a drawer as soon as they get home? Your item needs to be seen as often as possible for it to be an effective marketing tool.
4) How many items should you buy? Consider the quantity carefully. How many do you really need? It's probably a lot more than you thought. Be realistic about the size of your audience and especially about how long you'll be giving out your items. Are they just for one trade show, or will you need them for a few shows? Remember, it's a lot less expensive to buy in quantity.
5) Price - Consider price carefully. Of course you'll be concerned about how much you spend; after all, these items are "giveaways." But if you try to cut costs too much you could end up with quality issues that turn your items into unintentional "throwaways".
Why bother worry about all of these questions? Just let the friendly staff at Gold-Mark Promotions help you pick the perfect promo item for your next event. Holiday gifts, calendars, pens, shirts and coffee mugs are very popular items year round.
Saturday, August 16, 2008
Subscribe to:
Posts (Atom)
