Promotional Items to help grow your business

Are you looking for great ways to increase and grow your business? Look no further, PROMOTIONAL ITEMS are the perfect marketing tool to use. Products like imprinted pens, embroideried caps, custom imprinted t-shirts, recycled or ecofriendly shopping or grocery bags, travel coffee mugs just to name a few are perfect promotional items to help you grow your business.
With so many items to pick from, how do you know which item to pick? Here are a few questions that Gold-Mark Promotions uses to help yuo pick the perfect promotional item.

1) Know Your business - What do you do, or what product do you sell? Will a recycled shopping bag work for you, or is a business card magnet better?
2) Who is your target audience? College students, lawyers, or top executives? What are their demographics, and more importantly, how will they use their new promotional item?
3) Will the end recipient really use what you are giving them? Will they appreciate or use what you're giving them? Or will they throw it out or put it in a drawer as soon as they get home? Your item needs to be seen as often as possible for it to be an effective marketing tool.
4) How many items should you buy? Consider the quantity carefully. How many do you really need? It's probably a lot more than you thought. Be realistic about the size of your audience and especially about how long you'll be giving out your items. Are they just for one trade show, or will you need them for a few shows? Remember, it's a lot less expensive to buy in quantity.
5) Price - Consider price carefully. Of course you'll be concerned about how much you spend; after all, these items are "giveaways." But if you try to cut costs too much you could end up with quality issues that turn your items into unintentional "throwaways".

Why bother worry about all of these questions? Just let the friendly staff at Gold-Mark Promotions help you pick the perfect promo item for your next event. Holiday gifts, calendars, pens, shirts and coffee mugs are very popular items year round.

Perfect Direct Mail Promo Items

So are you thinking about creating a direct mail piece but can't think of the right custom imprinted promotional item to include in your package. Think no further.

Direct mailings are a great way introduce a new business or remind some of your old customers about your business. Maybe you just want to say Hello so they remember about you, maybe you have a new product to introduce to them, maybe you just want to gain more of their business, doesn't matter your reason custom imprinted promotional items are a great way of getting your point to your customers and keeping it in front of them.

Here is a Top 10 list of great direct mailing items; they fold flat, or are already flat, are light weight. If your company is looking for a mail-out promotional product, here's a great start of items to think about. (Don't worry, if you don't love any of these items there are many more products we can come up with for you. Shoot us an email, pick up the phone and call or even fax us. Whatever makes it easier for you. Don't forget we will do the brainstorming for you!)

Here's the list from number 1 to number 10.
1) Post-It Notes
2) Computer Monitor Calendar Strips / Pop-Up Calendars
3) Bookmarks
4) Custom Shape / Regular Magnets
5) Nail Files
6) Coasters
7) Letter Openers
8) Pens / Pencils
9) Can / Bottle Koozies / Holders
10) Jar Openers

Please visit us at www.goldmarkpromotions.com for all of these great custom imprinted promotional items.